Tag: Viral phrase

“NPC” on TikTok and Instagram: Understanding the Viral Reference

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Introduction: Why “NPC” Has Caught On If you’ve scrolled through TikTok or Instagram recently, you might have stumbled across people calling others an NPC, or using phrases like “Stop acting like an NPC.” In internet slang, NPC stands for “Non-Player Character,” a term borrowed from gaming culture to describe background characters that behave predictably. But…

“It’s Giving”: Unlocking the Phrase Dominating TikTok and Instagram

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Introduction: Why “It’s Giving” Matters If you’re active on TikTok or Instagram, you’ve likely heard someone say, “It’s Giving…” followed by a colorful descriptor—like “It’s giving boss energy” or “It’s giving cozy vibes.” This simple, flexible phrase has become a staple of Western social media users, especially on TikTok, where short, catchy expressions spread like…